Develop appropriate media materials (Annual Report, NIA Digest, NIA Currents, primers/flyers) for dissemination and distribution to stakeholders and the general public;
Exercise functional supervision over regional/specials projects information officers;
Direct coordination with national media and local media outlets, including print and broadcast network as well as government and private media offices to achieve effective dissemination of information;
Coordinate with other agencies and non-government organizations;
Develop materials for non-formal education campaigns for irrigation users and participates in the activities;
Prepare news releases for publication both in print and broadcast media and monitors same;
Document important events/activities of the Agency;
Participate in various committee meetings and undertakings which are PAIS related;
Provide technical assistance to regional offices on matters pertaining to public information activities;
Monitor and evaluate public information activities of the Agency;
Attend conferences/meetings called by the Agency as well as other agencies;
